Building your artist brand: Familiarity Vs Innovation

When you set out as an artist you won’t have a track record, nobody knows your work and a LOT of effort is required to build up your creative brand. In this article I’m going to share some tips to help you establish a clear identity as an artist.

Read more

Karma Economics: The benefits of showing gratitude

Artists who establish strong relationships with their collectors will always have an edge over those who don’t. If someone buys your work and you do not follow up or attempt to get to know them better, then you have wasted an opportunity at gaining a new advocate for your art.

Read more

6 signs to spot art scammers online

You’ve just received an email enquiring about your art, you feel a rush of excitement, they want to purchase a painting! At least, that’s what you think; it’s what you want to believe and nine times out of ten you have no reason to question it. Today we are focusing on that tenth time, to ensure that you aren’t being taken for a ride by some international key-jockey swindling people out of their artwork.

Read more

How to take an art commission

During the course of your art career you will receive requests to produce specific works of art. These can come from a variety of people with varying levels of experience in the process of commissioning work. It is your job to ensure that the process goes smoothly from the initial request to the completed artwork…

Read more

Getting the best out of your materials & buying wholesale.

Being profitable as an artist isn’t just selling lots of paintings, it’s also ensuring you don’t waste money on unnecessary and overpriced materials. Managing your outgoings means getting the best materials for a better price. Here are some tips and tricks to making your money go further

Read more

Sharing your process

Your creative process is 99% of your journey and it’s the journey that counts, right? Well, the same applies for your audience and it’s their interest which you need to attract with a compelling artistic narrative.

Read more

How to price your artwork

Artists often ask me how much they should price their work for. This conversation comes up pretty frequently and is something I consider every time I finish a painting. There are a number of factors that I take into consideration when pricing my work and in this article I hope to break them down for you.  

Read more

So, you want an art studio?

You may be a recent graduate back at home after university, wondering what your next step is, or in full-time employment hoping to dedicate more time to your creative pursuit. Whichever category you fall into, one of the first steps is finding the a suitable place to work. This is my experience of getting an art studio and what to look out for when finding your own. 

Read more